With these 5 Soft Skills: The Secret of 85% Sales Success Revealed

Why Do Soft Skills Determine Sales Success?

Soft skills play a vital role in success. Based on research conducted by Harvard University, the Carnegie Foundation, and the Stanford Research Center concluded that 85% of work success comes from soft skills, while only 15% comes from hard skills.

This fact, first published in A Study of Engineering Education by Charles Riborg Mann in 1918, shows that interpersonal skills such as communication, empathy, and cooperation are the main keys in the workplace.

In sales, this is even more true—because success is not just about the product, but how you deliver it, build connections, and build trust.

The failure to close that is often experienced by sales people is not because the product is bad, but because of a lack of confidence, an inability to understand customer needs, and ineffective communication.

So, what are the soft skills that are really important to help you reach your targets and win the hearts of customers? Here are five key skills that you must master to become a reliable salesperson:

Soft Skills That Must Be Possessed by Sales Professionals

  1. Effective Communication

    The ability to convey messages in an interesting and easy-to-understand way is a skill that every salesperson must have. This soft skill not only helps build good relationships with clients but also creates trust and facilitates the decision-making process.

  2. Empathy
    Understanding the feelings of potential customers by actively listening and understanding the client's desires, you can deliver relevant solutions while increasing their level of satisfaction

  3. Negotiation
    This skill is the art of creating agreements that are beneficial to both parties. Successful negotiations not only rely on strong arguments but also use persuasive communication and empathy to achieve the best results.

  4. Adaptability & Flexibility
    Customers have diverse characteristics and needs. Adjusting your interaction style based on the situation at hand allows you to build a more personal relationship and increase your chances of success in sales.

  5. Confidence
    Confidence in conveying a product or idea gives a strong impression of professionalism. When combined with effective communication and empathy, self-confidence is the main determinant in building good relationships and convincing customers.

After knowing the soft skills you need, you certainly understand the importance of communication, empathy, negotiation, adaptation and flexibility and self-confidence, in sales success. However, sometimes, time constraints and embarrassment when having to practice with others often become obstacles.

For example, you may feel uncomfortable or awkward doing roleplay with coworkers because you are afraid of making mistakes, afraid of looking less competent, so that you look less confident. Plus, a busy work schedule makes practicing soft skills considered not a priority and ultimately neglected.

This is where modern technology such as Elwyn AI comes as a solution that makes this training process easier, without feeling embarrassed and without taking a lot of time.

Solution with Elwyn AI - A New Way to Sharpen Soft Skills

Elwyn AI is an artificial intelligence-based platform designed to overcome the above problems, with its superior features that allow you to practice anytime, anywhere. Here are its superior features that can help you:

  1. Realistic Roleplay
    With this, you can face real scenarios without fear of other people's judgment. Want to practice facing difficult clients? Negotiation simulation? or perfecting a sales presentation? All can be done with realistic scenarios and can be adjusted to your needs.

  2. Accurate Assessment
    Interestingly, Elwyn AI not only analyzes words, but also voice intonation, facial expressions, and body gestures are analyzed. So, you can find out if your answer is too long, lacks confidence, or has not answered the main question.

  3. Easily Adjustable
    You can adjust the training according to your sales targets and strategies. Starting from setting the level of difficulty, focus of training, and the most effective learning style for you, so that each training session gives maximum results.

  4. Multi-Language Support
    Selling across countries? Dealing with international clients? Don't worry, with multi-language support, Elwyn AI helps you practice communication in various languages ​​without losing accuracy in feedback.

Elwyn AI is a training solution that really helps you improve your soft skills without time constraints and embarrassment.

Ready to hone your communication and closing skills more effectively? Start training with Elwyn AI now!

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